When you first start thinking of who would be blessed in their lives to be introduced to essential oils, we always need to go into contacting them with what you can do to be a solutions provider. It's all about how you can serve them. Not the sales.
Whose lives are waiting to be changed by the gift yor have to share?
This exercise is to help you brain start jogging and thinking of people you could help with these amazing little drops.
Fill out the list of 45 people and start to think about how you can serve them.
(Page 7 of the Launch Guide)
Sampling is the easilest way to help someone understand the power of essential oils and prep them for coming to a class. Some of the biggest business partners I have brought into my business started with sampling and letting those samples do the heavy lifting. The difference is how you follow up with them after the sample. The stats show that 80% of sales are made between the 5-12th contact, but only 20% of people follow up 5-12 times. It is so important that you understand how to follow up and also how to invite.
There are 2 options to share samples with people.
Option 1: Loan them your bottle of oil. This way they can experience as much as they need and it gives a timeline for when you come back to pick it up to invite them to a class.
Option 2: You can buy small empty sample bottles lots of places. My favorite places to buy them are:
USING SMALL SAMPLE BOTTLE TIPS:
I like to purchase the smallest size possible and only fill the bottles with 10 drops of oil. Just enough to give them 1 or 2 experiences with it.
The regular stickers that fit on top of your regular sized bottles you received in your welcome book fit on these tops. You can buy more from doTERRA or the 2 websites above .
These smaller bottles tops take about 3 drops to = 1 full drop from a regular sized bottle.
1. Only sample 1-2 oils at a time
2. Sample to their easiest ailment (Never start with a big disease so they can feel a difference immediately)
3. Create the right expectations. Sometimes a sampled doesn't work for someone. Let them know upfront if this oil doesn't work, be patient, you will help them find the right combo.
4. Ask permission to follow up “Would it be okay if I called you in 2 days to see how its going?”
5. Always carry samples. We recommend carrying “high impact” oils (Peppermint, DigestZen, OnGuard, Breathe, Lavender, Wild Orange or the one that made the biggest impact on you that you can honestly share from the heart.)
SAMPLING FLOW CHART FOR FOLLOW UP
This sample flow chart is perfect for knowing exactly what to say, when to follow up and when invite to a class.
SAMPLING ONLINE : The do's & don'ts
Wanting to approach people online? Friends on Facebook? Instagram?
Be a pro about it.
+Do: Personally message them and sincerely see how they are
- Don’t: Just add a bunch of people to a Facebook group without their permission first
+ Do: Ask questions to get to see their needs better
-Don’t: Start spamming walls thinking that’s marketing. That isn’t marketing
+Do: Share how you are using the oils and how they have sincerely helped you. Remember, stories connect.
-Don’t: Started adding a bunch of people as friends just to pitch them your business
+Do: Interact with people as much as possible (Be social!)
If the timing is right to approach them to sample, ask if you can send them a gift package to try. Everyone loves gifts! This is such a non threatening way to help them try the oils.
If you are reaching out and sampling to people you have never met, remember, it takes twice as long to build a relationship with them FIRST
If you are broadcasting a sample event for your followers, BE SPECIFIC. Sample just high impact oils. Get their information for sending out a sample (ex. name, phone, address, info about their oil usage) and CALL each one before you send it out and after you send it. (remember, it’s all in the follow up)
SAMPLING BY MAIL
In a oil gift package I like to send:
Samples in a baggie (incase they leak. I use jewelry bags, but you can use zip lock sandwich bags if you have those easily at home)
A-Z Guide, Aliments card or Health Simplified from doTERRA (Just one. Not all 3.)
Bubble envelope (In the US it costs around $3.00 MINIMUM to send by USPS)
Example note for sampling by mail: This is the letter I personally send to people sampling from other areas by mail. You are welcome to use it and adjust it to fit your personality or sample you are sending.
“The fortune is in the follow up”
Follow up within 72 hours
Stop thinking about stuff like:
“Maybe it didn’t work.”
“They don’t want to talk to me.”
“I don’t want to bug them.”
“I’m sure they will call me when they are ready.”Those thoughts are normal, but usually incorrect and will stop you from truly helping people. Start thinking about “What does their next experience need to be?” instead and you will see that your job is to just keep exposing them to experiences until they are ready.
(Don’t be afriad to ask during this process if they would like to get started)”
I wanted to share this interview Ange with Hol:Fit did with me on follow up.
Ange is the fastest growing Canadian founders, DOUBLE Diamond and truly one of the most amazing business woman ever with an amazing team culture!
I can’t imagine doTERRA without her loving influence, but did you know it took over 6 months of follow up with her until she was ready to sign up?
Check out her video.